What I learned From The Frank Kern List Control Launch!
Frank Kern is undoubtedly one of the greatest Internet Marketing minds in the world, and he recently launched his newest product, List Control. Every product I have ever heard of Frank Kern putting out is well worth every penny spent on it. But let’s face it unfortunately not everyone could afford List Control.
The good news is, if you are fortunate enough to be on Frank Kern’s email list, you always get fantastic, valuable content for free leading up to his product launches. If I’ve learned one thing in life, it’s to learn from the people who are already where you want to be in life, as often as possible. So there was a lot that could be learned from just observing how Frank promotes and launches a new product!
Add Value To People’s Lives
Frank constantly emphasizes that adding value to the lives of someone looking for something, is the key to great wealth. And he practices what he preaches. That’s why it’s so great to be on his mailing list. You can always rest assured that even if you don’t purchase his products, you will always gain valuable information about Internet Marketing that no one else is teaching. And you get it for free prior to his product going on sale.
He did this during his prelaunch of List Control, just like he does with every product he releases. And he didn’t hold back either. Frank offered numerous free videos to the people who opted in to his List Control email list. The videos were about the value of a good responsive email list, and how to go about building one. He even went so far as to give people a free piece of software to help them easily set up a Squeeze Page (which is a very handy tool to anyone who wants to start building an email list) in like 10 minutes.
Solve Your Prospects Problem
Frank Kern also says that the way to wealth is to find out what your prospects really want and give it to them. Find out what really pains them, and then give them a solution that will take away that pain, whatever it is, and you will become wealthy.
And that’s what he did for List Control. He surveyed the people on his email list and found out that like 71% of the people who responded to the survey said they needed help building an email list of targeted prospects. So that’s what he made, that’s what he marketed, and he will make more on this one product launch then most of us will make in 10 years time!
And his prelaunch content created a frenzy of hungry prospects who couldn’t wait to buy List Control as soon as it hit the market. And here’s a bonus, even if only a small percentage of the people who signed up for the List Control email list purchased the product, he still got thousands of new people on his list, that now like him, understand the value he offers, trust him, and will undoubtedly buy something else from him later down the road.
So even if you couldn’t afford to buy List Control, you can still take away more value from what I just talked about, than most courses you purchase will provide. Thanks Frank!
By the way List Control is now closed, but you can always visit Frank Kerns Blog at:
My Experience With Hosting Company HostGator Technical Support
If you’re new to Internet Marketing and the concept of a C-Panel, or an FTP, or if the idea of downloading a WordPress blog is new or scary to you, I understand because everything I’ve learned about Internet Marketing was new to me less than a year ago. The fact is that once you get started it really isn’t as scary or as difficult as it sounds.
But that doesn’t mean you won’t make mistakes. I can’t tell you how many times I’ve been stuck, confused, did something the hard way, or just plain screwed something up. Fortunately for me I did some research before I decided who I was going to use as a hosting company.
Hosting Company
Host Gator is a Hosting Company based out of Houston, TX in the United States. After doing plenty of research I found they were highly recommended by many Internet Marketers, had 24 hour live technical support, and we’re just as reasonably priced as their competition. I had also heard many Internet Marketers rave about their technical support. So that’s who I went with.
HostGator
I was completely new and had no idea how to do much of anything, but I knew what I wanted to do. I wanted to set the domain name that I had purchased through Go Daddy up on my Host Gator Server.
I had received several emails with lots of information that I didn’t really understand from both companies. I went to Host Gator and watched their video tutorials. Now I was ready to go. But I couldn’t get myself to do it because I was scared.
So I called the Host Gator Technical Support phone number. I told them what I needed to do, I gave them the information they needed, and they did it for me for free while I was on the telephone with them. Next up was setting everything up. I got stuck trying to put the WordPress software on my website. I called the Host Gator Technical Support phone number again. Told them what was going on, and they fixed it for me while I was on the phone with them. And for free!
HostGator Technical Support
I’ve had numerous problems since, and the same thing has happened every time. They have always fixed everything, or talked me through fixing it, while I was on the phone with them. The other day I took this concept to a new level!
I’m not going to get into the details here, but I was having problems setting up a WordPress blog on a new domain. I called. It was done in 10 minutes. Being the expert I am, when I ran into a problem 4 or 5 hours later, I thought I knew what was wrong and how to fix it. I did what I thought would fix it. It did not!
It was 4:00 AM, I was tired, so I decided I’d go to bed, and call Host Gator in the morning. I wanted to check the stat’s of one of my other blogs real quick. I tried to access my admin area, and a webpage popped up that said I had deleted the entire website!
I Wiped Out My Website
I had just wiped out all of my hard work over the last 8 months, and all my content on the entire website. Panic immediately set in! I called the Host Gator Technical Support phone number and told them what had just happened. It took about 6 or 7 minutes, and my technical support rep says. We can restore the whole thing for you, but it usually takes 12-24 hours if we don’t run into any troubles, and it costs $15.
I could finally breathe. “Please do it”, I said. Three Hours Later my website was back up. Experiences like these are why I love Host Gator, and I highly recommend it to anyone who needs a hosting company!
Disclaimer – Marketing is my primary source of income. If you buy something as a result of clicking on any of these links, I’ll get paid money that I will have no choice but to use to support my family, LOL.
Internet Marketing And Stepping Out Of Your Comfort Zone!
In Internet Marketing there are a lot of things that need to be done to be successful, and by successful I mean to make money. Some of these things you might do yourself, and others you might pay someone to do for you. But let’s face it most of us can’t afford to pay someone to do everything we need done for us.
Starting out you might be in a situation where you can’t afford to pay anyone, so you need to do everything by yourself. And there’s nothing wrong with that. But you’re only one person and there are only so many hours in a day, so eventually as you start making money, you’ll need to farm some of this out.
Internet Marketing
When it comes time for something to get done in your Internet Marketing Business, if you don’t have the money to pay someone to do it for you, then you’ll probably have no choice but to do it yourself. Some of these things may be things that you have never done before. This can sometimes be a very scary and uncomfortable feeling.
In fact this is where most people give up. The fear of stepping outside of their comfort zone is scarier to them than not being successful online, so they quit. I know this feeling all to well because I’ve been their many times myself. Most of what I have done or learned online I have either learned from courses I have taken or from doing research on it.
Stepping Out Of Your Comfort Zone
If you really do want to experience success as an Internet Marketer, then you can’t simply quit just because you’re unsure of how to do something or because it’s uncomfortable to you or even a bit scary. You have to drive on and push forward. There’s no other way around it.
You must step out of your comfort zone!
If you need a blog for example, and the idea of writing a blog post for all to see scares you, there are only three options.
Pay someone to write them for you (which probably wouldn’t be feasible)
Quit
Just Do It.
Personally, if I don’t have the money for something I need done to achieve my ultimate goal, I’m not going to quit; I’ll work through it somehow. I’ve found that the more you do this thing that scares you, the easier it becomes and the better you get at it. If you screw up the first time then don’t worry about it and don’t give up. So what? You screwed up. Just keep trying and working on it until you get it right.
So here’s my advice. “Don’t be afraid to step out of your comfort zone when you need to”. It can be the difference between achieving success and all the things that come with it, or giving up and never experiencing them.
In Internet Marketing there are a lot of things that you can do to promote your products and services but they all start with promoting your website and webpage’s! The only way to successfully promote the products or services you have listed on your webpage’s is to drive traffic to them. And that’s what creating one way backlinks to your website is all about.
There are several benefits that you will experience by building one way backlinks to your webpage’s:
Better Search Engine Optimization
Personal Branding
Free Website Traffic
Search Engine Optimization (SEO)
Search Engine Optimization or SEO is made up of many different things. Way too many to cover in just this blog post and some of it is pretty technical. So let’s start with what search engine optimization is. When someone goes to one of the search engines and conducts a search query, they enter the words that they believe will best help them find what they are looking for. Pretty well know stuff here I know.
Then the search engines pull up the results that they feel are most relevant to the words that a person has entered for that search. These words are called Keywords. Now the search engines have a lot of things that they take into consideration when determining where a webpage shows up in the search engine results.
Search Engine Results
Depending on the keywords that are entered, there may be millions of pages indexed that are somehow related to those keywords. The webpage’s that the search engines feel are best optimized for those particular keywords will generally show up at the top of the list and on the first page of these search results and so on.
I recently read that over 90% of the people conducting a search never go past the first page of the search engine results when they are looking for something. So there is a lot to be said for showing up on the first page of the Search Engine Results Pages or SERP’s for your keywords.
But honestly this is much easier said than done. One of the things that all the search engines consider when it comes to how well a webpage is optimized for a keyword or keywords is the amount of one way back links that are pointing to that webpage from all over the World Wide Web also known as the www.
One Way Backlinks
These links should contain the words that describe the content that is on that webpage. In most cases the Search Engines look at these backlinks as a vote that says this website has good information relating to these keywords.
So although this is not the only thing the search engines consider, it is one of the most important ones. Hence the more keyword optimized, one way back links you have pointing to a webpage, the higher that webpage will generally appear in the Search Engine Results Pages (SERP’s) for those keywords.
Benefits Of One Way Backlinks
In my opinion the more keyword optimized one way backlinks you have pointing to a webpage the better off you are. By creating these backlinks you will be able to improve your results in the SERP’s for your keywords which as you now know, is very important. If you get on the first page of the SERP’s for your keywords, then you’ll get a lot more free traffic visiting your webpage’s or website.
Additionally every time someone sees your backlinks somewhere, you are adding to your brand awareness. The more people that identify you or your website with these keywords the better off you will be over time.
And finally, if someone is interested in what you have on your webpage’s, when they see these links they will often click on them. When they do this they will be taken straight to that webpage. And let’s face it, in Internet Marketing we can all use as much free traffic as we can get!
For years now the buzz word among successful Internet Marketers in Internet Marketing has been Viral Marketing, and for good reason. You see Viral Marketing has created Multi Million Dollar Empires both Online and off. So what is viral marketing anyway?
In its most basic form, Viral Marketing is a type of marketing that is designed with a built in element that encourages people to pass it on to others. Businesses spend Billions of dollars trying to advertise and market their products and services to viable customers, so when this starts to happen on its own, it’s truly amazing.
What Viral Marketing Does
From a business standpoint Viral Marketing does a lot of things, and just like a real virus, it takes on a life of its own. It’s named Viral Marketing for a reason, because it can spread through a large part of the population very quickly. Here are just a few of the things that viral marketing tools can do:
Tremendously Increase Sales
Saves Promoters Tons of Money on Advertising
Creates an Instantly Identifiable Brand for the Promoting Business
Viral Marketing Examples
There are many companies that have built their entire business in large part due to viral marketing. Some happened by mistake and others were intentionally created to work out that way. But regardless of how they happened the results can be impressive.
Take Hotmail for example; they were one of the first companies to ever offer an unlimited use email account for free. They put a message on the bottom of each e-mail coming from their server that said something like, “Click here for your own free e-mail account just like this one”!
Even YouTube used this technique. They eventually made it possible for people to copy and paste a code onto their website that would show a video that was actually hosted on the YouTube Website for free, spreading their name, their brand, and their links all over the Internet.
Viral Marketing Campaigns
Viral Marketing Campaigns are intentionally and thoughtfully designed to appeal to the masses. Many times they are set up by giving away something of value and allowing the person you’ve given it to, too have the option of giving it away as well.
It may take some time and some thought to create a successful campaign, but the benefits they can provide are well worth the effort. Most of a professional marketers work consists of getting the product or service seen. Once things take off in this model, your job is done, and you can sit back and reap the rewards!
Viral Marketing Tools
One of the newest and best viral marketing tools to come out in recent years just hit the market, and it is taking it by storm. And the best part is that it is absolutely 100% free for anyone to use. If you would like more information on this free viral marketing tool, just click on this link to go to the blog post I wrote about it!