Why All One Way Backlinks Are Not Equal In SEO Value

Why All One Way Backlinks Are Not Equal In SEO Value

In Internet Marketing SEO is said by many, to be a do or die situation. Although I am by no  means a Search Engine Optimization expert, I do feel that SEO is something that you should try to focus on and implement into your Internet Marketing business if you expect to be successful. Just my opinion!

SEO or Search Engine Optimization

One of the easiest and fastest ways you can inexpensively improve your Search Engine Optimization for a webpage or website is by creating one way backlinks that point to that webpage or website, with keyword targeted text in the hyperlink.

The reason for this is because the Search Engines think very highly of these one way backlinks. They feel that the more one way backlinks there are pointing to a webpage containing relevant keywords, the more chance there is that this webpage contains valuable content about these keywords.

Think of it as a vote for that webpage, coming from the webpage that the link is available on. The more votes a webpage gets the more relevant it becomes in the eyes of the search engines.

Google’s Page Rank

This is simple enough and I recommend getting as many one way backlinks as you can if you want to promote a webpage. However, it’s important to understand that not all back links are created equal. You see the Google Search Engines are said to get about 60-70% of all the daily searches being performed online every day, and Google has a thing they call Page Rank or PR.

Google has an automatic rank that they assign to every webpage that the Google Search Engines have indexed. And it’s based on a top secret formula. No, I’m not kidding it is top secret! It’s based on a scale of 0-10 with zero being the lowest and ten being the highest.

All webpage’s start with a PR of 0 and earn their way up from there. A websites PR is based on many other things as well, but the majority of webpage’s on the Internet are currently ranked at a 0 or 1. If you have a webpage with a PR of 4-6 you’re doing far better than most. And anything above a 6 is dripping with gold!

One Way Backlinks

So Google looks at these One Way Backlinks that we have pointing to our webpage’s and says, the PR of the webpage the link is on, should also affect how big of a vote that webpage is getting. So a one way backlink on a webpage with a PR of 2 holds more weight than a link from a webpage that has a PR of 0.

Another thing some people feel the Search Engines take into consideration is the relevance of the webpage the link is on, as it pertains to the page the one way backlink is pointing to. Now some people do not believe this makes a difference, while others hold that it does. I’ll let you decide for yourself, but this makes sense to me.

Best One Way Backlinks

If this is true, let’s say your webpage is about dog food. If you had a link on another website that said, “Best Dog Food for Pit Bull Puppies”, that would seem like a relevant link. Now if this link was on two webpage’s and they both had a PR of 2. If one of these websites was about Pit Bull Puppies, and one of these links was on a webpage about, “Potato Shooting”, yes there is such a thing, the link on the page about Pit Bull Puppies would be a bigger more valuable vote because it is more relevant.

So your goal for creating one way backlinks to your webpage’s should be to create as many keyword relevant links, to webpage’s that are relevant to your webpage’s subject as you can. And the hire the PR of the webpage the link is on, the better. This may not shoot your webpage to the top of the search engine rankings overnight, but over time, doing this should help your Internet Marketing Business out a lot!

To Your Success